Digital Transformation for Argentina’s Top-Rated Sports Channel
TyC Sports is an Argentine subscription television channel dedicated to sports, headquartered in Buenos Aires. In Argentina, its programming runs 24/7 and broadcasts top-tier events such as the FIFA World Cup, the Copa América, matches of the Argentine national team, the Argentina Open, among other sports.
The Challenge
Large volumes of information and content needed to be shared with the TyC team, including:
The implementation of a secure, 24/7 signal downlink without relying on the channel’s own infrastructure or technology.
The development of injection points not tied to physical infrastructure.
The creation of an application with a robust and elastic architecture, capable of scaling during live event broadcasts.
The generation of an event catalog easily consumable by the CORE application.
The implementation of a simple architecture based on AWS PaaS services, enabling future development.
The development of a service to make live and on-demand content (library) available in new industry applications and platforms.
The Solution
Our teams took these challenges and turned them into a clear and precise roadmap. Some of the implemented elements included:
Back Office Administration: with the ability to manage content injection, build the content library, and organize events and schedules.
Adaptable Front-End Application: designed for various media types and content, intuitive and easy to navigate.
Serverless Architecture: using AWS Elemental PaaS tools, designed to scale robustly with audience fluctuations.
The Results
The implemented solutions enabled TyC Sports to meet their current needs and prepare for future growth, reaching new audiences.
Technologies Leveraged
AWS Elemental MediaLive
Amazon CloudFront
Amazon CloudWatch